How To: Live Your WHY - Simon Sinek - Simon Sinek
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How To: Live Your WHY - Simon Sinek

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 Living your WHY means that when we make decisions we are conscientious about having our WHY front-and-center. That we consider whether we are helping bring our WHY to life or advance our WHY or not. 



Look we can always make the decision not to but I would rather do that consciously and know why we're choosing to do it.



It's like living a healthy lifestyle and choosing to eat chocolate cake. It's totally fine but you do it with eyes wide open knowing that you have to work out a little more over the weekend or you just don't do it that often. 



So, it's the same thing. WHY provides that focus and direction so we can live with purpose on purpose.

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